Red Cross Poker Run event logo

Red Cross Poker Run event logo

The Greater Carolinas Red Cross sought a logo design for their late summer fundraiser, the Poker Run. The event is held at various locations along Lake Norman, and participants can boat or motorcycle from point to point. The logo needed to incorporate the poker theme,...
Positive Impact for Kids Logo

Positive Impact for Kids Logo

Twelve-year-old Leanne formed a non-profit organization to improve the lives of children and teens receiving medical treatment across the U.S. Leanne needed a logo design and website to centralize her campaign efforts. This logo features Leanne’s criteria that...
Red Cross Lake Norman Excursion T-Shirt

Red Cross Lake Norman Excursion T-Shirt

The Carolina Piedmont Region of the American Red Cross sponsors an annual cycling and running event, the Lake Norman Excursion. In 2012, the event organizers wanted something different and “funky” for the event T-shirt.
Fitness Center ‘Zero Excuses’ Campaign

Fitness Center ‘Zero Excuses’ Campaign

The latest ZX Fitness marketing campaign features motivational quotes and the tagline “Zero eXcuses.” It is intended for the university area, but also needed to appeal to older audiences.
Fitness Center ‘Strength in Numbers’ Campaign

Fitness Center ‘Strength in Numbers’ Campaign

ZX Fitness has a full-page ad in the Charlotte Executive Savings booklet. The marketing director sought an ad that would target women and included a 7-day pass that could be brought into one of the Charlotte-area locations. The same “Strength in Numbers”...
Sports magazine cover

Sports magazine cover

For his birthday, this young man was surprised with his own feature in a national sporting magazine. Well, maybe not, but he thought it was pretty cool.