portfolio
graphic design
Afer Group
A new company sought a logo that represented their business, which imports goods from West Africa. The logo design incorporates an African symbol of unity and human rights. The final solution includes a graphic that can be used independently.
Art party invitations
The birthday girl wanted an art themed party, so these "paint swatches" were printed in three cards and delivered as custom invitations for the event!
Browne’s Ferry community branding
Nestled in northern Charlotte, Browne's Ferry community boasts its mature trees lining city streets. When developing a branding package for the community, incorporating this focal point was important. This branding is now used in community signage, print and email...
Dionne Cherese Boutique
Dionne sought a classy, feminine brand for her new jewelry design business. After looking over three design prototypes (shown below), Dionne pursued a clean, simple logo in bold colors.
Personal Poster Project
Arrie approached me about designing a poster for her significant other Jeff, a poster with a fictional account of their different life histories, all of which result in their finding each other. Sounds pretty cool. The poster (which was printed 12" wide and 36" tall),...
Malia Laine Logo
Wine accessory boutique owner Julia sought branding for her new business that embodied her personality and flair. The resulting brand included feminine lines, the hint of a wine glass and bold lime green. Earlier branding prototypes relied on the lime green with a...
Union Grove General Store Event Flyer
Union Grove General Store was selected by Case XX Knives as a tour stop for its 2013 Artisans Tour. The owner wanted to promote the event in the local community. This design was developed for the flyers, and a similar design will be used on event T-shirts.
Country Store Magazine Ad
Union Grove General Store unveiled its revamped brand through its website launch and now with its updated Ruritan Spring Fest book. The new look builds off the vintage appeal of country stores, while highlighting the specific brands and products that bring folks to...
Union Grove General Store logo
Union Grove General Store wanted a historic looking logo to use on T-shirts and marketing campaigns. The idea was to have the 19th-century text with an sketched-look version of the storefront in the middle.
Carmel Presbyterian Weekday School
Carmel Presbyterian Church in Charlotte needed marketing assistance to build their Weekday School attendance. As part of an overall marketing campaign, I developed the school's first true branding and logo. Other campaign projects include the Weekday School's first...
NC Health Information Exchange Brand Standards
North Carolina Health Information Exchange updated its logo, from a teal and purple brand to a modernized green and black design. As part of the overhaul we developed a comprehensive Brand Standards guide for use within the organization and in any media uses.
Red Cross ‘Hometown Heroes’ Campaign
The Greater Carolinas American Red Cross needed a graphic for its 2012 Hometown Heroes campaign. The campaign benefits fire victims, so Regional Communications Manager Kate Meier requested a graphic that incorporated home fires and the new Red Cross branding element....
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