May 1, 2012
The latest ZX Fitness marketing campaign features motivational quotes and the tagline “Zero eXcuses.” It is intended for the university area, but also needed to appeal to older audiences.
Feb 15, 2012
ZX Fitness has a full-page ad in the Charlotte Executive Savings booklet. The marketing director sought an ad that would target women and included a 7-day pass that could be brought into one of the Charlotte-area locations. The same “Strength in Numbers”...